CNN Heavily Promoting Twitter On Air, Making Big Moves in Social Media (Mashable)
Out of the hundreds of articles and posts out there on how companies should utilize social media and Web 2.0, CNN seems to be one of the few major corporations out there that have paid attention. CNN is one of the few broadcast networks with an expansive line of shining examples in the Web 2.0 space, from basic RSS and bookmarking options to embeddable videos, and its fully user generated …
Social Media for Real World Social Change (Mashable)
The Real World Change 2.0 series with Leslie Poston is an ongoing look at how people are using social media tools and their personal and professional social media networks to bridge the chasm from the Internet and social media bubble to the real world to do a variety of things to effect true change. Change can come in waves or inch along in baby steps. When you have a great need for positive …
What is Social Networking? 58% Still Have No Clue (Mashable)
Do you see the glass as half full or half empty? It s an important question to ask yourself in diving into a report from Synovate (republished by eMarketer this morning) showing that 58% of adults worldwide don t know what social networking is. The survey of more than 13,000 people in 17 developed nations also asked if users were losing interest in social networks. According to the …
Google forms OpenSocial Foundation to woo friends (CNET)
Social networks are designed to be all about friends, right? Yet when it comes to the competition behind the scenes at social networks, that ’70s song by War, “Why can’t we be friends?” comes to mind.
“Connecting the social media activity with booking levels is incredibly useful” (eyefortravel.com)
Social networks may have risen phenomenally in terms of popularity but when it comes to applying them to marketing or media strategy in general, it is mentioned that there are still no clear best practices for the same.
Social Net Ad Targeter Lookery Secures $2.25M Funding (CBS News)
Lookery, a company that trolls demographic data on social net users and sells it to ad networks, has raised $2.25 million, Venturebeat reports. It says Lookery has already raised $1 million in angel funding. Since initially starting as banner ad network for third party apps on sites like Facebook and MySpace, the company has morphed into an aggregator of demographic data. In addition to giving …
Popularity: 8% [?]